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American Airlines introduces new technology to enhance customer experience

©American Airlines

American Airlines is taking more action in advancing its technology capabilities to ease the customer experience and focus on the well-being and safety of customers and team members.

American has created a new, touchless check-in experience for customers, allowing them to proceed to the gate without touching the kiosk screen, even if they are checking a bag.

Customers who would like to check baggage and are traveling domestically on a single itinerary can indicate how many bags they plan to check on the American Airlines app or at aa.com.

When the customer arrives at the check-in kiosk, they can scan the boarding pass on their personal mobile device or one they printed out at home. After the boarding pass is scanned, the kiosk automatically prints the bag tags, all without the customer having to touch the kiosk. This new technology will be in place at more than 230 airports.

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2026 MEDIA KIT

VP Sales & Business Development Americas
Tamar Jorssen
tamar.jorssen@avitrader.com
Phone: +1 (778) 213 8543
VP International Sales & Marketing
Malte Tamm
malte.tamm@avitrader.com
Phone: +49 (0)162 8263049

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