Sabre Corporation has announced that Shandong Airlines has successfully implemented its fares management solution to support the China-based airline’s efforts to drive revenue optimization and accelerate recovery as it looks to launch new services and increase frequencies during summer 2021.
Shandong Airlines, which is owned by Shandong Airline Group, is now using Sabre AirVision Fares Manager and its Contract Manager capability to manage millions of the airline’s fares, and proactively sense and respond to changing market conditions, while optimizing and publishing fares and rules with minimal latency.
With an extensive domestic network and serving destinations across Asia, Shandong Airlines has plans to launch 26 new services and to increase frequencies on 13 existing services during the 2021 summer season. The successful launch of Sabre AirVision Fares Manager for Ji’nan-headquartered Shandong Airlines means the carrier will now be able to use the solution to help the airline boost revenue opportunities, minimize revenue leakage, and support improvement of analyst responsiveness and productivity through advanced decision support and automation, proactive and dynamic competitive fare response and strategic fare optimization.
