Sabre Corporation, a leading software and technology provider that powers the global travel industry, has renewed a global distribution agreement with China Southern Airlines as the carrier ramps up overseas routes.
The multi-year renewal ensures that China Southern can continue distributing its content to the vast network of travel agents and corporations connected to Sabre’s global distribution system (GDS). The deal strengthens a long-standing relationship between China Southern, which is China’s largest carrier by passenger volume, and Sabre, with the airline also using Sabre’s fares and contract management solutions.
As China Southern steadily resumes international routes and looks forward to further travel recovery in China, the airline will be using Sabre technology to get its fares and offers in front of agents and their travellers, worldwide.
With main hubs at Guangzhou Baiyun International Airport and Beijing Daxing International Airport, China Southern Airlines is preparing for increasing future tourism, having recently announced the resumption of routes to major international destinations.