Sabre adds Nok Air content to global distribution system

Sabre Corporation (Sabre) has reported the addition of Nok Air, one of Thailand’s prominent budget airlines, to its Global Distribution System (GDS).

By joining Sabre’s expansive travel marketplace, Nok Air aims to increase its visibility among travel agencies, corporate buyers, and travellers, thereby driving bookings and boosting revenue. This move underscores Sabre’s dedication to offering a diverse range of low-cost carrier options, enabling its travel agency partners to create attractive travel packages for their customers.

Wutthiphum Jurangkool, Chief Executive Officer of Nok Air, commented on the new partnership: “We’re thrilled to bring Nok Air’s extensive route network and service offerings to a wider audience through Sabre. By making our content available via Sabre’s GDS, we’re broadening our global and market segment reach and ensuring both leisure and corporate travellers have more ways to discover and book our flights.”

Founded in 2004, Nok Air operates an extensive domestic network within Thailand and to key regional destinations. The airline also offers codeshare partnerships and fly-n-ferry services, providing seamless travel to Thailand’s islands that are not accessible by air.

Sabre’s multi-source content platform allows travel agencies to easily compare, book, and manage various travel content, including traditional EDIFACT offers, New Distribution Capability (NDC), and low-cost carriers.