Sabre Corporation, the travel technology company based in Southlake, Texas has announced its acquisition of Radixx, the Orlando, Florida-based technology provider to low-cost and retail-focused airlines.
Radix was founded in 1993 to leverage the technology industry’s fast-paced advancements, focusing on cloud-based solutions that could be rapidly deployed by airlines. With low-cost carriers holding a 30% share of annual boarded global passengers, this sector of the commercial airline industry has expanded twice as fast as full-service airlines. Products that Radixx is renowned for include a low-cost carrier passenger service system and an internet booking engine.
“By combining Radixx technology and expansive low-cost carrier customer base with Sabre’s expertise, scale and global service capabilities, this acquisition will result in a better alternative for low cost carriers that might have otherwise felt their PSS and other technology options were limited,” said Sean Menke, chief executive officer of Sabre. “This acquisition also allows Sabre to quickly expand its footprint both geographically and in terms of scope of service with an important and rapidly growing segment of the airline industry.”
Radixx supports all airline business models with its industry leading travel e-commerce platform and has a diverse customer base in key low-cost carrier markets within Europe, South America, Asia Pacific and Africa. The company uses proven technology and unique partnership models in order to create innovative solutions which deliver omni-channel merchandising and a quality traveler experience for its customers while also offering unique merchandising capabilities, natively built into the passenger system, enabling airlines to maximize their ancillary revenue.
