Finnair to streamline its support functions and marketing and distribution activities

Finnair plans to improve profitability by streamlining its support and management functions and increasing the efficiency of its marketing and distribution activities. These plans are put in place to improve Finnair’s profitability and are part of Finnair’s goals to reduce annual costs by 140 million euros by 2014. Finnair starts employee consultations in many of its functions including Finance, HR, IT and marketing organization of the airline business. The estimated reduction in workforce is approximately 155 positions. Finnair continues to find new cost saving items across the company. In addition, Finnair aims to reduce operational costs significantly, for example by cutting procurement, marketing and IT spending.