Global Eagle Entertainment, a market-leading media and connectivity company to the travel industry, has completed the acquisitions of Western Outdoor Interactive (“WOI”) and certain assets from RMG Networks Holding Corporation. Together these deals strengthen and increase the scope of GEE’s offerings in the digital media and content services markets, providing GEE with a more integrated solution to meet the needs of the airline and maritime industries. Through the acquisition of WOI, based in Mumbai, India, GEE has expanded both its digital media development expertise and its already strong presence for apps and games to the inflight entertainment (IFE) market. WOI brings over 30 years of experience and deep relationships with leading airlines and aviation hardware providers in bringing infotainment and specialized software to the airline industry. In addition, its engineers and creative services provide design, web and app development expertise that augments GEE’s already strong platform. GEE expects to realize synergies from this acquisition through customer relationships, a broader development platform and integration across its content, connectivity and digital media platforms. The second acquisition includes certain assets from RMG Networks, bolstering GEE’s already strong presence for inflight advertising and sponsorship. By acquiring the rights to certain technologies and onboarding key personnel, GEE now offers airlines and advertisers a more robust foundation from which to serve advertising and sponsorship opportunities via digital media, in either a connected or offline environment, seatback screen entertainment and digital signage in airline lounges.
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