flydubai selects PROS to optimize network revenue

PROS (PRO), the revenue and profit realization company, reported that flydubai has selected PROS to help execute its revenue management strategies. PROS Origin & Destination, a cloud-based, modern revenue optimization solution, will help flydubai optimize network revenue using market trends, demand behavior and proactive analysis. Since launching its operations in 2009, flydubai has created a network of more than 85 destinations in 44 countries. The airline operates more than 1,600 flights every week and maintains its strategy of changing the way people travel around the region benefiting from enhanced connectivity.