China Southern leverages Sabre intelligence capabilities to fuel international growth

Sabre Corporationhas signed a multi-year agreement to provide Sabre’s Market Intelligence with Global Demand Data (GDD) solution to China Southern Airlines. The technology is central to providing the airline with the intelligence and data visualization capabilities required as they continue to grow their international network. By implementing the industry leading Market Intelligence solution with proprietary GDD, China Southern now has robust information to continue its global growth trajectory in domestic Chinese and international markets. The sophisticated technology provides analysts with a single, reliable source of market data to empower better decision making across commercial departments such as network planning, scheduling, revenue management, and sales.